In the last episode, we spoke to Ricky Joshi who's co-founder of Saatva, one of the first and biggest direct-to-consumer mattress brands to emerge, and we chatted about how to differentiate your DTC brand in a crowded industry, and win.
Josh Snow, is the founder and CEO of $100M+ DTC oral care brand, Snow. In this episode, we talk about the best ways for ecommerce brands to use SMS to grow their customer base, extend LTV, and scale profitably. Josh shares how they're doing it at Snow, and his top advice for brands looking to get serious with SMS. You don't want to miss this one.
In episode #6, Gareth Everard, co-founder of Rockwell Razors, Keyto, and a few other eCommerce brands, will share how he calculates and utilizes the lifetime value of his customers to make paid ads ultra profitable and a key driver of profit for his business.
Wilson Hung is director of growth at Kettle and Fire, the fastest growing bone broth brand. He was employee #2 at the company, and in only 2 years grew revenues from 5 to 8 figures. In this episode we talk about when’s the right time for a DTC Food & Beverage company to start selling in physical retail stores, Wilson's top tips and tricks for a successful product launch in Whole Foods and other grocery stores, and a few tips for selling on Amazon.
In episode #5, Nik Sharma, former director of direct to consumer ecommerce at Hint Water and VaynerMedia will share step by step an online ad strategy that helped Hint Water become $100 million business, according to Forbes.