How to Use Quizzes to Acquire and Convert Customers at Scale (with Phil Kyprianou)

Phil Kyprianou

In the last episode of the Minds of Ecommerce Podcast, Gareth Everard, co-founder of Rockwell Razors, Keyto, and a few other eCommerce brands, will share how he calculates and utilizes the lifetime value of his customers to make paid ads ultra profitable and a key driver of profit for his business.

In episode #7, Phil Kyprianou, founder of Goth Rider, shares how he’s been using quizzes as a traffic acquisition conversion strategy that has been adding millions of dollars to his ecommerce company’s bottom line.

Listen on Apple Podcasts

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